Carhartt WIP Newsroom

Winter 25 Women's by Juana Wein

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The women’s collection is captured during the final hours of the day, its textures and tonalities framed by the city’s cold winter light.

The collection highlights outerwear in its various evolutions and adaptations, from the soft, lustrous faux-fur W' Olney Michigan Coat, inspired by the Michigan Coat silhouette, to the W' Webster Coat, which reimagines the Detroit Jacket in an elongated form. The W' Oltera Jacket, meanwhile, combines a slightly cropped, boxy fit with elements of a traditional B-9 parka. This approach extends across knitwear, jersey, and skirts, drawing on core classics with updated details, fabrics, and proportions.

Shapes throughout are loose and relaxed, illustrated by the fluid lines of the W’ Brandon Pant, and in the sportswear-inspired cut of long-sleeve rugby polos. Tones reflect the season, with steely shades of blue, grey, and navy appearing in dusky, worn-in stone-washes.

The Carhartt WIP Fall/Winter 2025 women’s collection is now available from Carhartt WIP stores and select global retailers, as well as at carhartt-wip.com and the Carhartt WIP App.

Raised in Buenos Aires and now based in Paris, Juana Wein is a director and photographer whose work spans editorial, commercial, and narrative pieces. Her visuals combine intimacy, authenticity, and a poetic sensibility, shaped by new approaches to storytelling.

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Contact

Federica De Carlo

fdecarlo@carhartt-wip.com

About Carhartt Work In Progress

Established in 1994 by Edwin Faeh, Carhartt Work In Progress (WIP) develops its own collections based on original Carhartt workwear. The brand combines authentic adaptations of these robust American archetypes, while engaging with the subcultures that have embraced it. This, in turn, has seen Carhartt WIP place itself in a new context and bring forth its own classics.

Carhartt WIP opened its first store in London in 1997 and today operates over 80 brick and mortar locations worldwide. It also has its own skate team and music department, while supporting an array of artists and releasing various in-house publications. Since 2010, Carhartt WIP has worked with a number of like-minded collaborators, including A.P.C., Converse, Fragment Design, Junya Watanabe, Nike, Underground Resistance, and Motown.

Credits

Photographer / Director : Juana Wein

DOP: Maxime Berger

Production: Frenzy

Executive Producer : Alix Demoussis

Production Coordinator : Emma Le Louarn

Stylist: Julie Velut

Stylist Assistant : Louise Kerebel

1st AC : Martin Grillet

Gaffer : Maxime Chastres

Electricians : Adrien Demarest, Clément Raynaud

Photo Assistant : Bella Spantzel

Director's Assistant : Mariam Haitham Khalid

Glam: Chloe Demoussis

Glam Assistant: Jade Benaim

Casting Direction: Liv Tendlarz

Models: Alisa, Zoe, Cyrille

Editor : Gao Chen

Colorist : Didrik Bråthen

Sound : Quirin Brunhuber