Winter 25 Women's by Juana Wein

The women’s collection is captured during the final hours of the day, its textures and tonalities framed by the city’s cold winter light.
The collection highlights outerwear in its various evolutions and adaptations, from the soft, lustrous faux-fur W' Olney Michigan Coat, inspired by the Michigan Coat silhouette, to the W' Webster Coat, which reimagines the Detroit Jacket in an elongated form. The W' Oltera Jacket, meanwhile, combines a slightly cropped, boxy fit with elements of a traditional B-9 parka. This approach extends across knitwear, jersey, and skirts, drawing on core classics with updated details, fabrics, and proportions.
Shapes throughout are loose and relaxed, illustrated by the fluid lines of the W’ Brandon Pant, and in the sportswear-inspired cut of long-sleeve rugby polos. Tones reflect the season, with steely shades of blue, grey, and navy appearing in dusky, worn-in stone-washes.
The Carhartt WIP Fall/Winter 2025 women’s collection is now available from Carhartt WIP stores and select global retailers, as well as at carhartt-wip.com and the Carhartt WIP App.
Raised in Buenos Aires and now based in Paris, Juana Wein is a director and photographer whose work spans editorial, commercial, and narrative pieces. Her visuals combine intimacy, authenticity, and a poetic sensibility, shaped by new approaches to storytelling.
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Contact
Federica De Carlo
fdecarlo@carhartt-wip.comAbout Carhartt Work In Progress
Established in 1994 by Edwin Faeh, Carhartt Work In Progress (WIP) develops its own collections based on original Carhartt workwear. The brand combines authentic adaptations of these robust American archetypes, while engaging with the subcultures that have embraced it. This, in turn, has seen Carhartt WIP place itself in a new context and bring forth its own classics.
Carhartt WIP opened its first store in London in 1997 and today operates over 80 brick and mortar locations worldwide. It also has its own skate team and music department, while supporting an array of artists and releasing various in-house publications. Since 2010, Carhartt WIP has worked with a number of like-minded collaborators, including A.P.C., Converse, Fragment Design, Junya Watanabe, Nike, Underground Resistance, and Motown.
Credits
Photographer / Director : Juana Wein
DOP: Maxime Berger
Production: Frenzy
Executive Producer : Alix Demoussis
Production Coordinator : Emma Le Louarn
Stylist: Julie Velut
Stylist Assistant : Louise Kerebel
1st AC : Martin Grillet
Gaffer : Maxime Chastres
Electricians : Adrien Demarest, Clément Raynaud
Photo Assistant : Bella Spantzel
Director's Assistant : Mariam Haitham Khalid
Glam: Chloe Demoussis
Glam Assistant: Jade Benaim
Casting Direction: Liv Tendlarz
Editor : Gao Chen
Colorist : Didrik Bråthen
Sound : Quirin Brunhuber

