Carhartt WIP Newsroom

Terraforma and Carhartt WIP Present: Vaia Tour 2024

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Carhartt WIP and Terraforma continue their long-standing partnership with a tour featuring the modular Vaia Stage, taking place across two scenic locations in Florence and Rome.


Designed by the Milan-based architecture studio Space Caviar, the Vaia Stage is a unique construction crafted from wood reclaimed from the 2018 Vaia storm. The structure made its first appearance at Terraforma Festival in 2022, hosted by Carhartt WIP.


The Vaia tour begins on April 26th at Limonaia Villa Strozzi in Florence, with musical performances from Juliana Huxtable, Djrum, and Piezo. On April 30th, the Vaia Stage will be brought to Cave di tufo di Tor Cervara in Rome, with a line-up including upsammy and Aleksi Perala, as well as Djrum.


To mark the event, we have created a special edition t-shirt, available at Carhartt WIP Store Florence on April 18th and Carhartt WIP Store Rome on April 24th.


For information on tickets, please visit: Florence and Rome.

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About Carhartt Work In Progress

Carhartt Work In Progress (WIP) is a clothing brand that adapts and modifies the core products of the pioneering American workwear brand Carhartt to create its own collections. Established in 1994 by Edwin Faeh, the brand’s audience is just as likely to associate its iconic yellow C motif with late 90s hip hop videos or skate clips, as they are with factories or manual labor. This distinction is key in defining what Carhartt WIP does. Carhartt WIP engages with different cultural spheres: from Detroit and Berlin’s symbiotic techno scenes, to skateboarding and its communities that span Paris, New York, and Seoul, to the contemporary art world. The brand channels these influences, representing the culture which has formed around it. This can be seen and felt in its collections, its imagery, and its choice of partners and collaborators. Today, Carhartt WIP operates over 100 brick and mortar retail stores across Europe, Asia, and the US, as well as working with select wholesale clients.

Credits

Photographer: Federico Trivella