S/S25 New Arrivals: Signs & Souvenirs
The season’s third delivery, shot in Barcelona by Finnegan Travers, features sportswear-inspired styles in high summer hues, alongside new gadgets and accessories.
Mesh football-style jerseys, A-shirts, and oversized shorts offer a throwback sportswear feel, executed in shades of mulberry, sky blue, and wax. These are contrasted with herringbone drill pieces and soft jersey sweatshirts in dusky hues. Collegiate graphics and embroidery, meanwhile, appear on hooded sweatshirts, t-shirts, and sweatpants.
Seasonal gadgets and wares feature throughout, drawing from the eclectic themes of the collection. Included is a ceramic vase and incense holder – with a motif that is replicated on a zipped sweatshirt – as well as a set of embossed dice, and an ice cube tray with heart-shaped molds.
Downloads
Contact
Federica De Carlo
fdecarlo@carhartt-wip.comAbout Carhartt Work In Progress
Carhartt Work In Progress (WIP) is a clothing brand that adapts and modifies the core products of the pioneering American workwear brand Carhartt to create its own collections. Established in 1994 by Edwin Faeh, the brand’s audience is as likely to associate its iconic yellow ‘C’ motif with late 90s hip hop videos or skate clips as they are with factories or manual labor. This distinction is key when defining Carhartt WIP.
Carhartt WIP engages with different cultural spheres: from Detroit and Berlin’s symbiotic techno scenes, to skateboarding and its communities that span Paris, New York, and Seoul, to the contemporary art world. The brand channels these influences, reflecting the culture that has formed around it. This can be seen and felt in its collections, imagery, and collaboration partners. Today, Carhartt WIP operates over 100 brick and mortar retail stores across Europe, Asia, and the US, as well as working with select wholesale clients.
Credits
Photographer & Director: Finnegan Travers
DOP: Sirus Gahan
Production: Mañana Production
Stylist: Tes Rosmeri
Set Design: Jou Massana
Models: Ibu, Javier, Julian, Sara and Nayat
Sound Design: Francis Peters



