S/S24 Pre-Collection
An early look at the upcoming collection, featuring archetypal silhouettes, hickory stripe denim, and polycotton structures.
As ever, Carhartt WIP Icons form the collection’s foundations. Archetypal items like the Active Jacket in Dearborn Canvas appear in both a ‘rinsed’ and ‘aged’ finish, with the latter offering a lightly worn-in appearance.
These are offset by the Orlean program, which comprises a series of hickory stripe pieces constructed from heavyweight, stone-washed denim. Items here include a trucker jacket and overalls, as well as a new wrap-around skirt for women.
Meanwhile, polycotton car coats and golf jackets in the Newhaven category offer a contemporary take on classic silhouettes. Printed jersey staples and sweatshirts round out the selection.
Downloads
Contact
Joseph Biais
jbiais@carhartt-wip.comAbout Carhartt Work In Progress
Carhartt Work In Progress (WIP) is a clothing brand that adapts and modifies the core products of the pioneering American workwear brand Carhartt to create its own collections. Established in 1994 by Edwin Faeh, the brand’s audience is just as likely to associate its iconic yellow C motif with late 90s hip hop videos or skate clips, as they are with factories or manual labor. This distinction is key in defining what Carhartt WIP does. Carhartt WIP engages with different cultural spheres: from Detroit and Berlin’s symbiotic techno scenes, to skateboarding and its communities that span Paris, New York, and Seoul, to the contemporary art world. The brand channels these influences, representing the culture which has formed around it. This can be seen and felt in its collections, its imagery, and its choice of partners and collaborators. Today, Carhartt WIP operates over 100 brick and mortar retail stores across Europe, Asia, and the US, as well as working with select wholesale clients.
Credits
Photographer: Andrew White
Art Director: Tim Kottmann
Stylist: Aya Takeshima
Production: Daniel Tran
HMU: Haneen Ajub
Lighting Assistant: Luma von Perfall