Carhartt WIP Newsroom

Patta x Carhartt WIP

For Fall 2026, Carhartt WIP and Patta reunite to create an eight-piece capsule. Continuing in a similar vein to the brands’ 2014 collaboration, the collection emphasizes ‘Hartt and Soul’, reworking functional silhouettes with punchy yet pared-back graphics and exaggerated rivet detailing.

Carhartt WIP staples, such as the OG Active Jacket and Double Knee Pant are emblazoned with collegiate-inspired appliqué graphics, while the brand’s Vest silhouette and a cotton hooded sweatshirt feature a bold logo lockup on the reverse.

A half-zip sweater rendered in safety orange takes a similar approach, utilizing an elemental, work-inspired motif. T-shirts appear with a tonal ‘Hartt and Soul’ print on the reverse and are accented by a woven co-branded Square Label. The same label also appears on Carhartt WIP’s iconic Watch Hat, accented by silver-tone rivets. Rounding out the collection, a hip bag draws from the same design cues seen throughout.

Carhartt WIP and Patta have a longstanding friendship built on a shared cultural understanding that has seen the brands partner on a myriad of projects, from parties in Milan to workshops at the annual Patta Academy event hosted in Amsterdam. The Fall 2026 collaboration builds on that existing bond, fusing both brands’ DNA to transcend mere functionality in favor of something with a little more heart; a little more soul.

The campaign imagery was shot by Nana Yaw Oduro, an Accra-based photographer whose vibrant compositions carry a sense of poetry; autobiographical extensions of the written word, set against beaches, open plains, and sunlit walls that feel at once specific and placeless. Working in tender, raw color, Oduro threads everyday objects through quietly surreal scenes that explore identity, feeling and self-acceptance.

The Patta x Carhartt WIP collection launches globally on October 23 at select retailers, Carhartt WIP stores and carhartt-wip.com. Early access starts on October 19 exclusively via the Carhartt WIP App.

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Federica De Carlo

fdecarlo@carhartt-wip.com

About Carhartt Work In Progress

Established in 1994 by Edwin Faeh, Carhartt Work In Progress (WIP) develops its own collections based on original Carhartt workwear. The brand combines authentic adaptations of these robust American archetypes, while engaging with the subcultures that have embraced it. This, in turn, has seen Carhartt WIP place itself in a new context and bring forth its own classics.

Carhartt WIP opened its first store in London in 1997 and today operates over 80 brick and mortar locations worldwide. It also has its own skate team and music department, while supporting an array of artists and releasing various in-house publications. Since 2010, Carhartt WIP has worked with a number of like-minded collaborators, including A.P.C., Converse, Fragment Design, Junya Watanabe, Nike, Underground Resistance, and Motown.

About Patta

Patta is an independent, Black-owned streetwear brand founded in Amsterdam in 2004 by Edson Sabajo and Guillaume “Gee” Schmidt. Originally established as a destination for hard-to-find sneakers, Patta has grown into a globally recognised name in sneaker and streetwear culture.

Alongside its longstanding connection to footwear, the brand has developed its own collections, first introduced in 2011. Patta has evolved into a multifaceted universe where fashion, music, community, entrepreneurship, sport and publishing come together as an integral part of the brand. Patta has Chapter stores in Amsterdam, London, and Lagos, alongside select retailers worldwide.

Credits

Agency @knownbywb

Agency Creative Lead @EkowBarnes_

Agency Client Lead @keepingupwithseli

Senior Account Director William Annoh

Photographer @the.vintage.mason

Photo Assistants @sackiteytesa @kwadwophotography

Cinematographer @kwesi__glover

Cinematography Assistant @prince_suasie

Stylist @zabrickk

Talents @akosuaattakorah @hvdafricanjesus @boakye_yiadom_roland @reginaldtrill