Carhartt WIP is pleased to announce the opening of its first store in Stockholm, located on Norrlandsgatan 14 in the central district of Norrmalm.
The store was designed by Salomée Faeh and the Milan-based architecture studio of Andrea Caputo, and pays homage to the city’s architectural history, while incorporating Carhartt WIP’s distinct industrial and contemporary design elements. Echoing Stockholm’s architectural influence, the space features a glass tile ceiling, reinforced by an additional layer of galvanized steel tubes and joints that hold LED spotlights. Mirrors throughout the store offer a more expansive feel.
To accompany the store’s launch, Carhartt WIP has collaborated with Stockholm-based ceramicist Truls Mårtensson on two bespoke figurines, to be displayed permanently in the space.
Mårtensson, who has a background in film, discovered a penchant for crafting ceramics while studying in California. His work embodies a transmogrified landscape of ideas, thoughts and emotions, spanning popular culture, fashion, status. “I have a constant ambition to create narratives out of fragmentary ideas and inspirations,” he says. “I see a clash between the fast-paced themes I explore and the materials which the objects are made from. This is the center of my practice.”
A limited selection of products, featuring graphics inspired by Martensson’s figurines, are available exclusively at the store, including, t-shirts, sweatshirts, and accessories, as well as homeware.
Carhartt WIP Store Stockholm opened its doors on November 15.
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Contact
Federica De Carlo
fdecarlo@carhartt-wip.comAbout Carhartt Work In Progress
Established in 1994 by Edwin Faeh, Carhartt Work In Progress (WIP) develops its own collections based on original Carhartt workwear. The brand combines authentic adaptations of these robust American archetypes, while engaging with the subcultures that have embraced it. This, in turn, has seen Carhartt WIP place itself in a new context and bring forth its own classics.
Carhartt WIP opened its first store in London in 1997 and today operates over 80 brick and mortar locations worldwide. It also has its own skate team and music department, while supporting an array of artists and releasing various in-house publications. Since 2010, Carhartt WIP has worked with a number of like-minded collaborators, including A.P.C., Converse, Fragment Design, Junya Watanabe, Nike, Underground Resistance, and Motown.