Carhartt WIP is pleased to announce the opening of its latest flagship store in Lisbon, situated on Praça Luís de Camões in the heart of the city.
The store’s location is renowned for its rich cultural and architectural heritage, featuring a monument to national poet Luís Vaz de Camões, while connecting the bustling neighborhoods of Chiado and Bairro Alto.
Designed by Salomée Faeh and the Milanese studio of architect Andrea Caputo, the store establishes a dialogue between Portugal’s tradition of craftsmanship and Carhartt WIP’s contemporary design language. Elements typically found in Carhartt WIP stores – such as concrete fixtures, steel piping, and solid wood tables – appear alongside multiple arrangements of handmade, hand-painted tiles, paying homage to the Portuguese art of ceramic azulejos.
Carhartt WIP will celebrate the opening with a launch event on October 17, featuring DJ sets from King Kami, as well Helviofox B2B DJ Narciso of the internationally-acclaimed Lisbon label Príncipe Discos. The evening will conclude with a live performance by the Brazilian artist MC ZKW. A limited number of exclusive t-shirts, featuring graphics designed by Lisbon-based artist Ricardo Passaporte, will also be available on the night.
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Contact
Federica De Carlo
fdecarlo@carhartt-wip.comAbout Carhartt Work In Progress
Carhartt Work In Progress (WIP) is a clothing brand that adapts and modifies the core products of the pioneering American workwear brand Carhartt to create its own collections. Established in 1994 by Edwin Faeh, the brand’s audience is as likely to associate its iconic yellow ‘C’ motif with late 90s hip hop videos or skate clips as they are with factories or manual labor. This distinction is key when defining Carhartt WIP.
Carhartt WIP engages with different cultural spheres: from Detroit and Berlin’s symbiotic techno scenes, to skateboarding and its communities that span Paris, New York, and Seoul, to the contemporary art world. The brand channels these influences, reflecting the culture that has formed around it. This can be seen and felt in its collections, imagery, and collaboration partners. Today, Carhartt WIP operates over 100 brick and mortar retail stores across Europe, Asia, and the US, as well as working with select wholesale clients.