Carhartt WIP Fall/Winter 2024 by Paul Mérelle

The first delivery of Fall/Winter 2024 situates the collection in New York, as photographer Paul Mérelle captures unexpected moments of solitude amidst the city’s bustling pace.

The imagery spotlights the collection’s varying textures and subdued, cool-toned palettes, illustrated by items like the Whitsome Shirt Jacket and Landon Pant, which are both constructed from cotton corduroy in misty grey. These are offset by items like the Women’s Module Script Jacket in robust polycotton twill, and the soft jersey Carhartt Sweatshirt in dove grey.

Meanwhile, embroidered and patch-adorned knitwear, such as the Brown Ducks Sweater and Cardigan, offer tactile takes on varsity-inspired styles. This exploration of texture continues with the Brown Ducks Bomber Jacket, which combines chenille patches with artificial leather sleeves and a felt fabric body. In the women’s collection, relaxed, striped shirting and a cable-knit sweater vest further accentuate the collegiate theme.

Paul Mérelle is a photographer based between Paris and New York, who previously collaborated with Carhartt WIP on the tenth issue of WIP magazine. In 2023, Mérelle published his debut book of portraits titled From Them Till Now.